A business plan for meeting slaes and profit goals
Group of people who have similar wants and needs
Custom blend of product, price, promotion, and place (distribution)
Building a CVS across the street from a Walgreens is an example of which P?
Redisigning the formula for Coke is an example of which P?
Type of store with multiple merchandise lines and product categories
Type of store with a wide assortment of goods and lower prices
Type of store that caters to one specific retail market
Type of grocery store with a wide variety of food and hosehold merchandise
Small store that sells a limited variety of products, often at a higher price
Formula for current ratio
Formula for debt to equity ratio
Return on equity formula
Formula for net income
Total assets minus liabilities is equal to
This allows the payee to cash, deposit, or transfer a check
Type of endorsement that includes only a signature
Example of full endorsement
Example of restrictive endorsement
Another name for a full endorsement
Marketing strategy
Target Market
Marketing mix
Place
Product
Department store
Discount Store
Specialty Store
Supermarket
Convenience store
Current assets divided by current liabilities
Total liabilities divided by owner's equity
Net profit divided by owner's equity
Total sales divided by net income
Owner's equity
Endorsement
Blank
For Deposit Only, xx
Pay to the order of
Full
